Walter Rhoddy is President of Rhoddy Design, a Toronto-based experiential marketing agency he founded in 2006, as the sole employee. Today, the firm includes 30 employees and completes more than 200 projects annually. With more than 18 years of experience, Walter is a creative visionary in the field of strategic marketing and project management. He guides and executes marketing solutions through the entire design/build lifecycle to create experiences that motivate, engage and enlighten audiences.
Rhoddy Design is at the forefront of turnkey experiential marketing services, turning products into compelling consumer experiences. Going beyond the idea generation and design stages, Rhoddy Design oversees projects through their entire lifecycle: idea, design, fabrication, project management, installation, warehousing and transportation. The unique component of this process is that all of the work is done under one roof - projects stay in-house from the very first to the final step. Rhoddy Design works to enhance the consumer experience while bringing marketing solutions to major brands many of us interact with almost every day. Walter himself has
contributed to the education and enlightenment of individuals around the world through his work on major museum projects and a national pavilion exhibit.
Walter credits Humber for providing him with a solid foundation in design, as he had the opportunity to learn about the variety of options within the design world. Walter found his professors to be experienced professionals with extensive knowledge. Small classes and a tight-knit community provided Walter with the personalized attention that helped him build on his strengths and succeed in the world of design.