This hands-on workshop focuses on the skills of story telling, and how we can communicate our value to potential clients, customers, and investors. Craft strong content that resonates with your audience for use in marketing materials, or for talking about your business in every day practice. Learn the features of a strong pitch, and prepare for future pitch competitions, funding or investor meetings, and more.

Through this session you will:

• Learn about narrative structures: why they work, and how to harness them for communication in your business

• Build you own business story, for use in marketing and talking about your venture

• Learn the features and expectations for a formal pitch

• Practice in a safe environment with peers and receive feedback


You must be enrolled in the ICE program to attend.