Course Code: BDES 4001
Academic Year: 2025-2026
Product Design is one of many related disciplines of UX design, wherin the regular practices of User Experience design are applied either to a single digital product, and/or the practices of design work are extended to include a focus on business strategy and success. This course provides skills While skills, knowledge and preparation to work in this specialized area of UX. Course learning outcomes build on the students understanding of business strategy and operations in previous courses, and apply this to the lifecycle of specific products. In addition, students examine theories of creativity and innovation that are key to the design of successful products, and how a product moves from strategy, to implementation, to measurement.