Advertising Copywriting
Ontario Graduate Certificate
Program Code: 11621
Campus: Lakeshore
Length: 3 semesters starting in September
Our intensive program teaches the specialized creative skills necessary to create powerful and effective copy for all forms of advertising including traditional print, radio, TV, web, mobile and social media. Graduates are able to use their skills to secure fulfilling copywriting careers with:
- digital media agencies
- direct response agencies
- in-house corporate, non-profit and government marketing communications departments
- local, national and multinational advertising agencies
- marketing or software development firms
- publishing houses and magazines
- pharmaceutical and health-care advertising companies
- or as freelance or contract copywriters
Under the guidance of expert faculty, you will develop a wide variety of strategic, conceptual and practical skills. You will develop an entry-level portfolio designed with industry-standard software. Your portfolio, combined with your networking skills and industry contacts, will culminate in you securing a spring or summer work placement in the challenging world of advertising.
Students will gain practical, hands-on experience in the industry by completing a mandatory work placement following their final semester of study.
Courses
Semester 3 |
Fall 2021 Delivery | Note |
|---|---|---|
| COPY 5510: Work Placement |
Admission Requirements
Applicants must meet all the requirements below in order to meet minimum program eligibility. Meeting minimum eligibility requirements does not guarantee an offer of admission. Admission decisions will be available via MyHumber, or by email and mail. Admission decisions will not be released by phone.
Admission selection is based on the following 5 requirements:
- .
Academic
To be eligible for admission, you must possess the following:
- A bachelor’s degree, advanced diploma or diploma
Mature Applicants
Diplomas and Certificates
An applicant is considered a mature applicant if they have not completed secondary school or other postsecondary school, and will be 19 or older as of the first day of classes. Humber will invite you for testing to demonstrate that you meet program eligibility.
Degrees
An applicant is considered a mature applicant if they have not completed secondary school or attended postsecondary studies, and will be 21 or older as of the first day of classes. Mature applicants for degree programs will be required to meet course requirements at the U/M level or equivalent.
College Transfer Applicants
Diplomas and Certificates
An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility.
Degrees
An applicant is considered a college transfer applicant if they have completed some or all of a college-level credential. Humber may use a combination of secondary school and/or college courses and grades to determine program eligibility. Applicants must have an overall minimum grade point average (GPA) of 65 per cent in the program. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.
University Transfer Applicants
Diplomas and Certificates
An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility.
Degrees
An applicant is considered a university transfer applicant if they have completed some or all of a university-level credential. Humber may use a combination of secondary school and/or university courses and grades to determine program eligibility. Applicants are required to disclose and provide academic transcripts for all course work completed at the postsecondary level.
- .
English Language Proficiency
All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.
- .
International Credit Evaluation
Canadian citizens or permanent residents with international education are required to provide a WES or ICAS evaluation.
- .
Letter of Intent
Applicants must submit a letter of intent (max. 400 words) describing your interest and knowledge of the creative aspects of advertising. Feel free to include any projects, periods or styles, influences, agencies, designers, artists or information that you feel have influenced you artistically, or have inspired you to pursue a career in this field.
- .
Writing Portfolio
Applicants must select and submit 3-4 pieces of original written work: creative writing, poetry, short stories, screenplay excerpts, any work that captures your skill and expresses your creativity (please note: academic essays are not a good indicator of creative writing).
Submission Instructions
https://humber.ca/admissions/office-of-the-registrar/registration/submission-instructions.html
How to Apply
Applications are made through ontariocolleges.ca. See program page for details.
International Academic Equivalency
Admission equivalencies for Humber depend on your country of study. Please see admission requirements on the program page to enter your location.
Fees
The 2021-2022 fee for three semesters is:
- domestic: $5,779.34
- international: $18,048.00
Fees are subject to change.
Domestic Fees by Semester
| Semester 1 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $2,168.51 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $334.43 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $62.50 | $0.00 | $0.00 |
| Optional Student Union Fee | $104.23 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $2,669.67 | $0.00 | $0.00 |
| Semester 2 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $2,168.51 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $334.43 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $62.50 | $0.00 | $0.00 |
| Optional Student Union Fee | $104.23 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $2,669.67 | $0.00 | $0.00 |
| Semester 3 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $440.00 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $0.00 | $0.00 | $0.00 |
| Optional Student Union Fee | $0.00 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $440.00 | $0.00 | $0.00 |
International Fees by Semester
| Semester 1 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $8,092.84 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $334.43 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $62.50 | $0.00 | $0.00 |
| Optional Student Union Fee | $104.23 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $8,594.00 | $0.00 | $0.00 |
| Semester 2 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $8,092.84 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $334.43 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $62.50 | $0.00 | $0.00 |
| Optional Student Union Fee | $104.23 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $8,594.00 | $0.00 | $0.00 |
| Semester 3 | 2021-22 Fees | Fall 2020-Winter 2021 Fees | Summer 2021 Fees |
| Tuition | $440.00 | $0.00 | $0.00 |
| Compulsory Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Compulsory Student Union Fee | $0.00 | $0.00 | $0.00 |
| Optional Student Union Fee | $0.00 | $0.00 | $0.00 |
| Program Ancillary Fee | $0.00 | $0.00 | $0.00 |
| Co-op/Placement | $0.00 | $0.00 | $0.00 |
| Total | $440.00 | $0.00 | $0.00 |
*Plus Mandatory Health Insurance fee once per academic year: Fall start - $420 Winter start - $280 Summer start - $140
Pathways
Humber offers a number of transfer options and pathway opportunities. Visit humber.ca/transferoptions or refer to the program page.
Contact Information
Program Specific Questions
Mary Secord, program co-ordinator
416.675.6622 ext. 3027
mary.secord@humber.ca
Admissions Questions
Domestic Students
416-675-5000
enquiry@humber.ca
International Students
Contact the International Centre
international.humber.ca/contact
1-416-675-5067
Every attempt is made to ensure that information contained on this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.
On October 21, 2019, the Provincial Government of Ontario announced the renaming of the Ministry of Training, Colleges and Universities (MTCU) to the Ministry of Colleges and Universities (MCU). Both names may appear on this website.
Select information only is included in this printable PDF. For complete program details, refer to humber.ca/programs.
Print/Download Date: October 26, 2021