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Advisory Committee

Get to know our knowledgeable advisory committee. Each member of our committee is an industry expert who contributes to the success of the B2C lab with their combined expertise.

Video playing on large television screen inside B2C lab

Chair

Michael McEwen
Consultant: Media, Policy, and Strategy Ltd

Vice Chair

Madeleine Noland
President, ATSC (ex-officio) 

Members

  • Yiyan Wu – Professor, Western University, Chair ATSC Tower Network Implementation Team (IT5), ATSC Board Member, (Retired) Principal Research Scientist, Communications Research Centre (CRC) Ottawa
  • Anne Schelle – Managing Director, Pearl TV Group U.S.A 
  • Richard Friedel – Chair ATSC Board, Pearl TV Group U.S.A 
  • Dave Folsom – Pearl TV Group U.S.A 
  • Guy Bouchard – IEEE BTS, (Retired) Technical Director, Télé-Québec
  • Alex Babakhanov – Director of Marketing, Avateq Corp
  • Vlad Anischenko – CTO, Avateq Corp
  • Kirk Nesbitt – Technical Advisor, Canadian Association of Broadcasters / Broadcast Committee Chair, Radio Advisory Board of Canada (RABC)
  • Erin Ruttan – Digital Equity/ATSC Program Designer, City of Calgary
  • Tessa Potter – President, Western Association of Broadcast Engineers (WABE), Senior Broadcast Technician SBL / Broadcast Liaison TNSE
  • Craig Hrycoy – Principal Architect, Cable, Rogers Communications Inc.

CRTC (Observers)

  • Simon Levasseur – Director, Financial and Multiplatform Technology Analysis, CRTC
  • Michael Crupi – Senior Engineer, CRTC
  • Daniel Pye – Director, Television Programming, CRTC
  • Michael Craig – Manager, Radio Policy and Applications, CRTC

ISED (Observer)

  • Almoustapha Brah Moumouni – Engineer, Engineering, Planning and Standards Branch, Innovation, Science and Economic Development Canada

Humber Polytechnic

  • Gina Antonacci – SVP Academic, Humber Polytechnic (ex-officio)
  • Sanjay Puri – VP Administration and CFO, Humber Polytechnic (ex-officio)
  • Derek Stockley – AVP, Academic, Humber Polytechnic (ex-officio)
  • Tyler Charlebois – Interim Dean, Office of Research and Innovation, Humber Polytechnic (ex-officio)
  • Orest Sushko – Director, B²C Lab