Concepts to Campaigns: Humber Advertising Graduates Share Stories Behind the Ads We Love

Why Attend

Concepts to Campaigns" offers an exclusive peek into the creative minds of Humber College's advertising alumni from the Art Direction and Copywriting programs. This session is a celebration of the creative journey, from initial concept development to the execution of campaigns that capture hearts and minds. Attendees will hear firsthand about the challenges, triumphs, and unexpected twists encountered by graduates as they navigate their way through the advertising world to create memorable and effective ads.

Advertising - Art Direction: The Art Direction program at Humber focuses on visual storytelling, teaching students how to create compelling and aesthetically pleasing visual concepts for advertising campaigns. Attend this session to learn how graduates from this program have used their skills to influence consumer behavior and set visual trends in the industry.

Advertising Copywriting: Humber's Copywriting program is dedicated to mastering the art of persuasive writing in advertising. From catchy taglines to compelling narratives, this program equips students with the ability to craft messages that resonate. Join this session to discover how alumni have utilized their talents to bring brands to life through the power of words.

"Concepts to Campaigns: Humber Advertising Graduates Share Stories Behind the Ads We Love" is a must-attend for anyone interested in the creative process behind advertising. Whether you're an aspiring creative, a current student, or simply an admirer of innovative advertising, this session will provide valuable insights into how great ads are made, directly from those who make them.