You are cordially invited to the Brand and Brand-building session of the IHI Boot Camp Series.

This session will focus on inspiring entrepreneurs and educating the Humber College community on what a brand is, why it is critically important to every organization and how to build a strong brand in today’s marketplace.

Seating is limited. Please register by March 14, 2012.

Presenter: Scott Chapman

Chief Brand Officer, Managing Partner & Co-Owner of Instinct Brand Equity Coaches. Scott has over a decade of Brand-building experience and has held strategic managerial roles at Fortune 500 companies such as Procter & Gamble (Canada and US) and PepsiCo. He also has a vast experience working with clients from many industries, including Architecture, Financial Services, Resource Mining, Industrial Products, Health Care, HR Consulting, Property Management, Software and Hospitality.

Two door prizes to be won!
Book - "Brand: It Ain’t the Logo" by Ted Matthews, the founder of Instinct Brand Equity Coaches