Off the Page: Kinesthetic & Tactile Typography Project

Bachelor of Creative Advertising | Typography 1 & Typography 2
Instructors: Janice Fung & Sarah Nasby

This exhibition showcases the work of a collaborative project between the first and third year Bachelor of Creative Advertising students. In the second half of the winter 2016 semester, their Typography 1 and 2 classes were blended with the challenge to create an expressive and kinesthetic typographic poster and video to inspire others to think, act and feel in a way that results in positive action or change. The project was made possible by the support of the CTL Teaching Innovation Fund allowing for the purchase of new equipment and support to explore the research question set out by Fung and Nasby: “Does kinesthetic and tactile learning enhance the engagement and understanding of typography in design among BoCA students?”. Students worked with a variety of tactile materials and equipment including Silhouette cutting machines. The works in the exhibition include prototypes, team signs and final executions. Special thanks to Heidi Marsh, Chris Pankewich, Suganthan Jeyarajah and the CTL Teaching Innovation Fund.

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