RAP Speaker Series - Entertainment in Numbers: The Role of Insights in Sports and Media

Join the next RAP Speaker Series - Entertainment in Numbers: The Role of Insights in Sports and Media.

Date: Friday, December 6
Time: 3:15 p.m. to 4 p.m.
Free online event on MS Teams: bit.ly/dec-rapspeakerseries

Guest Speakers: 

  • Nafees Ahsan, Senior Manager, Strategic Insights | Business Intelligence
  • Mark Fifield, Senior Manager, Strategic Insights | Business Intelligence

About the Guest Speakers

Nafees Ahsan
Senior Manager, Strategic Insights | Business Intelligence

With over a decade of marketing analytics experience in the sports & entertainment industry,  Nafees has a passion for leveraging data to craft compelling stories and build brands. Currently in her role, she mines through numerous data sources in order to help advertisers develop and execute impactful marketing campaigns that maximize return on their investments.

Mark Fifield
Senior Manager, Strategic Insights | Business Intelligence

Mark has spent over 10 years in Canadian media across a variety of roles. Since graduating from the Humber RAP program in 2018 he has specialized in uncovering consumer insights that inspire real world impact. His approach to actionable insights transforms numbers into narratives, enabling his clients and stakeholders to make data-driven decisions with confidence.

About the RAP Speaker Series

The Research Analyst program (RAP) is pleased to host a virtual speakers' series, featuring corporate, social, community, and academic speakers from their respective research sectors. Students benefit by networking with the speakers, and learning about the following topics: technological, regulatory, policy, and employment trends in the industry, key employment skills, the type of opportunities open in research, and the types of tasks and duties that comprise different roles within the sector. 

The series is of interest to current and prospective RAP students, current Humber students who are considering post-grad studies at Humber, and want to learn more about careers in research, and individuals within the Humber community curious about the research sector.