This introductory webinar will give you an understanding of how to measure return on your social media investment. We’ll walk you through how to prove the value of your social media efforts and their contribution toward business objectives such as brand awareness, loyalty, and sales.

Takeaways

• Learn the common terminology used in social media analytics.
• How to understand analytical feedback and use it to improve your strategy.
• How to determine a winning social media strategy and define parameters for success. 
• How to calculate ROI, it’s importance, and how to maximize your performance.
• Understanding Key Performance Indicators and how to choose the right ones.

For more information and registeration, click here.

This webinar is free and open to everyone. Please share with your students and network.