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Course Outline

Course Name: Entrepreneurship (BMGT 255)

Academic Period: 2020 - 2021

Faculty:

Faculty Availability:

Associate Dean:
James Cullin
james.cullin@humber.ca

Schedule Type Code:

Land Acknowledgement

Humber College is located within the traditional and treaty lands of the Mississaugas of the Credit. Known as Adoobiigok [A-doe-bee-goke], the “Place of the Alders” in Michi Saagiig [Mi-Chee Saw-Geeg] language, the region is uniquely situated along Humber River Watershed, which historically provided an integral connection for Anishinaabe [Ah-nish-nah-bay], Haudenosaunee [Hoeden-no-shownee], and Wendat [Wine-Dot] peoples between the Ontario Lakeshore and the Lake Simcoe/Georgian Bay regions. Now home to people of numerous nations, Adoobiigok continues to provide a vital source of interconnection for all.

Equity, Diversity and Inclusion Statement

Humber College and the University of Guelph-Humber (Humber) are leaders in providing a learning, working and living environment that recognizes and values equity, diversity and inclusion in all its programs and services. Humber commits to reflect the diversity of the communities the College serves. Students, faculty, support and administrative staff feel a sense of belonging and have opportunities to be their authentic selves.

Faculty or Department	Longo Faculty of Business
Program(s)	Business Administration (02511) Business Administration (Co-op) (20091) Business Management (02251) Entrepreneurial Studies (21111) Tax Accounting (TA911)
Course Name:	Entrepreneurship (BMGT 255)
Pre-Requisites	none
Co-Requisites	none
Pre-Requisites for	none
Equates	none
Restrictions	none
Credit Value	3
Total Course Hours	42

	Developed By:	Prepared By:	Approved by:
			James Cullin

Humber Learning Outcomes (HLOs) in this course.

The HLOs are a cross-institutional learning outcomes strategy aimed at equipping Humber graduates with the employability skills, mindsets, and values they need to succeed in the future of work. To explore all the HLOs, please consult the Humber Learning Outcomes framework.

Course Description

N/A

Course Rationale

This course shows them how they can apply the skills and knowledge they have learned in their other courses to the process of planning and starting their own businesses. It helps students see business ownership as an alternative career path; especially important in an era of business and economic disrupters.

Program Outcomes Emphasized in this Course

Business Administration (02511)

Business Administration (Co-op) (20091)

Business Management (02251)

Identify and discuss the impact of global issues on an organization’s business opportunities by using an environmental scan*.
Apply principles of corporate sustainability*, corporate social responsibility and ethics to support an organization’s business initiatives.
Use current concepts/systems and technologies to support an organization's business initiatives.
Apply basic research skills to support business decision making.
Perform work in compliance with relevant statutes, regulations and business practices.
Explain the role of the human resource function and its impact on an organization.
Use accounting and financial principles to support the operations of an organization.
Describe and apply marketing and sales concepts used to support the operations of an organization.
Outline and assess the components of a business plan.
Develop strategies for ongoing personal and professional development to enhance work performance in the business field.

Entrepreneurial Studies (21111)

Tax Accounting (TA911)

Course Learning Method(s)

Socratic Method
Capstone

Course Learning Outcomes (CLO)

Learning Outcome	Learning Objectives	Summative Assessments	Formative Assessments
Attend classes and appointments consistently in keeping with professional business standards.	time management habits	Pop quizzes Written Tests	Group Cases
Justify entrepreneurship as a viable career path.	Discuss entrepreneurship vs job careers Compare entrepreneurial vs. job careers.	Business Plan project Pop quizzes	In-class exercise
Research and prepare major components of a feasible business plan.	Select a viable product or service Select a viable target segment Access relevant data Decide on approprite marketing strategies Decide on appropriate operational methods Prepare appropriate financial documents	Business Plan project Written Tests	Q&A assessment non-graded Pop quizzes Group Cases In-class exercise
Evaluate the financial viability of and present a logical argument for a business plan	calculate projected profitability calculate projected financial position of a small firm project cash flow for a new venture	Business Plan project Written Tests Group Cases	In-class exercise Group Cases
Communicate a business plan in writing at a competent level of written English, suitable for submission to a bank.	understand the student's own level of writing competence undersand the importance of preicise language in business documents recognize sources of help for language skills	Business Plan project Written Tests	Group Cases In-class exercise Q&A assessment non-graded
Apply marketing and accounting concepts to small business problems	apply basic ratio analysis to fnancial information recognize the role of the accountant in analyzing financial statements. assess promotional effectiveness using a variety of information	Group Cases Written Tests	Group Cases In-class exercise Q&A assessment non-graded
Assess the sustainability of a small business model.	explain the changing business environment. explain the economic sustainability of an enterprise. explain the economics of sustainable practices.	Written Tests Group Cases	Pop quizzes In-class exercise Q&A assessment non-graded
Argue the concepts of entrepreneurship in a social enterprise setting.	consider social enterprise as a viable career discuss the similarities and differences between social enterprises and businesses	Written Tests Group Cases	In-class exercise Q&A assessment non-graded

Assessment Weighting

Assessment	Weight
Classroom Assessment Technique (CAT)
Q&A assessment non-graded	0%
In-class Activity
In-class exercise	7%
Test
Written Tests	50%
Case Study
Business Plan project	30%
Group Cases	7%
Quiz
Pop quizzes	6%
Total	100%

Modules of Study

Module	Course Learning Outcomes	Resources	Assessments
Business Plans	Attend classes and appointments consistently in keeping with professional business standards. Justify entrepreneurship as a viable career path.	Skinner C. 1	Pop quizzes Group Cases
Legal Formation of a Business	Attend classes and appointments consistently in keeping with professional business standards. Justify entrepreneurship as a viable career path. Assess the sustainability of a small business model.	Skinner C1	In-class exercise Q&A assessment non-graded
Buying an Independent Business or a Franchise	Attend classes and appointments consistently in keeping with professional business standards. Justify entrepreneurship as a viable career path.	Assigned websites	Group Cases In-class exercise
Feasibility Research	Attend classes and appointments consistently in keeping with professional business standards. Justify entrepreneurship as a viable career path. Research and prepare major components of a feasible business plan. Evaluate the financial viability of and present a logical argument for a business plan	Skinner C2	Pop quizzes In-class exercise Q&A assessment non-graded
Risk Management	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan. Evaluate the financial viability of and present a logical argument for a business plan	Skinner C2	Written Tests In-class exercise Q&A assessment non-graded
Marketing Mix	Attend classes and appointments consistently in keeping with professional business standards. Apply marketing and accounting concepts to small business problems	Skinner C3	Group Cases In-class exercise Q&A assessment non-graded
Operations Management	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan.	Skinner C4	Pop quizzes In-class exercise Q&A assessment non-graded
Managing People	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan. Argue the concepts of entrepreneurship in a social enterprise setting.	Skinner C4	Group Cases In-class exercise Q&A assessment non-graded
Government Issues	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan.	Skinner C4	Written Tests
Financial Management	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan. Evaluate the financial viability of and present a logical argument for a business plan Communicate a business plan in writing at a competent level of written English, suitable for submission to a bank. Apply marketing and accounting concepts to small business problems Assess the sustainability of a small business model.	Skinner C5	Pop quizzes Business Plan project
Financial Statements and Analysis	Attend classes and appointments consistently in keeping with professional business standards. Research and prepare major components of a feasible business plan. Evaluate the financial viability of and present a logical argument for a business plan Apply marketing and accounting concepts to small business problems Assess the sustainability of a small business model.	Skinner C5	Pop quizzes Business Plan project Group Cases In-class exercise Q&A assessment non-graded
Social Entrepreneurship	Attend classes and appointments consistently in keeping with professional business standards. Justify entrepreneurship as a viable career path. Assess the sustainability of a small business model. Argue the concepts of entrepreneurship in a social enterprise setting.	Skinner C9	Written Tests

Required Resources

Title	ISBN
Skinner, J. & Champion, T. (2021). Business Plan, Business Reality: Starting and Managing Your Own Business In Canada (5th Ed.). Toronto: Pearson Education Canada Inc. ISBN 9780135607503

Supplemental Resources

Title	ISBN
Vayunerchuk, Gary (2018). Crushing It. New York: Harper Collins. ISBN 9780062674692

Resource(s):

Course material costs can be found through the Humber Bookstore.

Essential Skills

Section	Skills	Measurement	Details
Communication	Reading Writing Speaking Listening	Reinforce and measure	These skills will be covered in lessons where there importance and measurement is emphasised for the major term assignment. Use of the English Language Centre, Peer Tutoring and proofreaders is encouraged. Approximately even percent of the student's final grade in this course is awarded for written language skills. An additional Seven to Ten percent is awarded for group cases based no discussion, debate and agreement within the groups.
Critical Thinking and Problem-Solving	Analysing Decision-Making	Reinforce and measure	Analysing: students must look for a change in the market to justify the viability of the business plan idea they are working with. Decision-Making: a weighted ranking process is taught as a method of making informal small business decisions more quantitative and objective. Analysing: students are graded on the selection and analysis of data used for calculating market potential and/or sales forecast for a small business. Decision-making: students are graded on group case decisions and their outcomes.
Interpersonal Skills	Teamwork Conflict resolution Leadership	Reinforce and measure	Teamwork: group cases where students must reach a consensus within the group Conflict resolution: lesson on Negotiation skills Leadership: lesson on Management within a small business context Teamwork: groups are assigned a common grade for case resolutions Conflict Resolution: a negotiation simulation is graded on the outcome Leadership: students are tested on knowledge of management theory applied in a small business situation.
Numeracy	Understanding and applying mathematical concepts and reasoning Analyzing and using numerical data	Reinforce and measure	Apply mathematical concepts: lessons on calculating Market Potential, Sales Forecast, Break-even and Ratio analysis. Analysing and using numerical data: lessons on calculating Market Potential, Sales Forecast, Break-even and Ratio analysis. Understanding and applying mathematical concepts and reasoning: students are graded on assignments for calculating Market Potential, Sales Forecast, Break-even and Key Ratios. Analyzing and using numerical data: students are graded on assignments for calculating Market Potential, Sales Forecast, Break-even and Key Ratios.
Information Management	Gathering and managing information Internet skills	Reinforce and measure	Gathering and managing information: students get lessons on secondary market research. Internet skills: students get a lesson on Internet skills for secondary market research. Gathering and managing information: student assignments are graded for secondary research in estimating Market Potential and or Sales Forecast. Internet skills: Students are graded for use of Google, StatsCan and other resources (eg. Environics Aanalystics) in secondary research.
Personal Skills	Demonstrating personal responsibility	Reinforce and measure	Demonstrating personal responsibility: reinforced with small bonus marks for meeting deadlines. Demonstrating personal responsibility: Severe late penalties are applied for late work or missed appointments.

Prior Learning Assessment & Recognition (PLAR)

Prior Learning Assessment and Recognition (PLAR) is the formal evaluation and credit-granting process whereby candidates may obtain credits for prior learning. Prior learning includes the knowledge competencies and skills acquired, in both formal and informal ways, outside of post-secondary education. Candidates may have their prior learning evaluated against the course learning outcomes as defined in the course outline.

To find out if this course is eligible for PLAR, and how this learning would be assessed, please contact the Program Coordinator for more details.

Academic Regulations

It is the student's responsibility to be aware of the College Academic Regulations. The Academic Regulations apply to all applicants to Humber and all current students enrolled in any program or course offered by Humber, in any location. Information about academic appeals is found in the Academic Regulations.

Anti-Discrimination Statement

At Humber College, all forms of discrimination and harassment are prohibited. Students and employees have the right to study, live and work in an environment that is free from discrimination and harassment. If you need assistance on concerns related to discrimination and harassment, please contact the Centre for Human Rights, Equity and Inclusion or the Office of Student Conduct.

Accessible Learning Services

Humber strives to create a welcoming environment for all students where equity, diversity and inclusion are paramount. Accessible Learning Services facilitates equal access for students with disabilities by coordinating academic accommodations and services. Staff in Accessible Learning Services are available by appointment to assess specific needs, provide referrals and arrange appropriate accommodations. If you require academic accommodations, contact:

Accessible Learning Services

North Campus: (416) 675-6622 X5090

Lakeshore Campus: (416) 675-6622 X3331

Academic Integrity

Academic integrity is essentially honesty in all academic endeavors. Academic integrity requires that students avoid all forms of academic misconduct or dishonesty, including plagiarism, cheating on tests or exams or any misrepresentation of academic accomplishment.

Disclaimer

While every effort is made by the professor/faculty to cover all material listed in the outline, the order, content, and/or evaluation may change in the event of special circumstances (e.g. time constraints due to inclement weather, sickness, college closure, technology/equipment problems or changes, etc.). In any such case, students will be given appropriate notification in writing, with approval from the Senior Dean (or designate) of the Faculty.

Given the circumstances due to COVID-19, Humber reserves the right to alter the mode of delivery and examinations/assessments in this course.

Copyright

Copyright is the exclusive legal right given to a creator to reproduce, publish, sell or distribute his/her work. All members of the Humber community are required to comply with Canadian copyright law which governs the reproduction, use and distribution of copyrighted materials. This means that the copying, use and distribution of copyright- protected materials, regardless of format, is subject to certain limits and restrictions. For example, photocopying or scanning an entire textbook is not allowed, nor is distributing a scanned book.

See the Humber Libraries website for additional information regarding copyright and for details on allowable limits.

Humber College Institute of Technology and Advanced Learning • 2020/2021.