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Humber

Course Outline

Course Name: Video Production (MMDD 156)

Academic Period: 2024 - 2025

Faculty:


Faculty Availability:

Associate Dean:
Ahmed Sagarwala
ahmed.sagarwala@humber.ca

Schedule Type Code:

Land Acknowledgement

Humber College is located within the traditional and treaty lands of the Mississaugas of the Credit. Known as Adoobiigok [A-doe-bee-goke], the “Place of the Alders” in Michi Saagiig [Mi-Chee Saw-Geeg] language, the region is uniquely situated along Humber River Watershed, which historically provided an integral connection for Anishinaabe [Ah-nish-nah-bay], Haudenosaunee [Hoeden-no-shownee], and Wendat [Wine-Dot] peoples between the Ontario Lakeshore and the Lake Simcoe/Georgian Bay regions. Now home to people of numerous nations, Adoobiigok continues to provide a vital source of interconnection for all.

Equity, Diversity and Inclusion Statement

Humber College and the University of Guelph-Humber (Humber) are leaders in providing a learning, working and living environment that recognizes and values equity, diversity and inclusion in all its programs and services. Humber commits to reflect the diversity of the communities the College serves. Students, faculty, support and administrative staff feel a sense of belonging and have opportunities to be their authentic selves.

Faculty or Department Faculty of Media & Creative Arts
Program(s)
Graphic Design (11571)
Multimedia Design and Development (11701)
Course Name: Video Production (MMDD 156)
Pre-Requisites none
Co-Requisites none
Pre-Requisites for

MMDD 254 Digital Branding Strategies

Equates none
Restrictions

Students enrolled in the Graphic Design or Multimedia Design & Development programs.

Credit Value 3
Total Course Hours 42
Developed By: Prepared By: Approved by:
Robert Blain, MDM

Ahmed Sagarwala

Ahmed Sagarwala

Humber Learning Outcomes (HLOs) in this course.

The HLOs are a cross-institutional learning outcomes strategy aimed at equipping Humber graduates with the employability skills, mindsets, and values they need to succeed in the future of work. To explore all the HLOs, please consult the Humber Learning Outcomes framework.

  • A white tree with roots, branches, and leaves appearing in an orange and green circleEquity, Diversity, Inclusion & Belonging
  • A white beaver appearing in a purple circleSystems Thinking
  • A white bee walking towards the centre of an orange circleCollaboration
  • A white howling coyote in a green circleCommunication
  • A white bat in flight and sound waves fly in from the left side into the centre of a blue circleDigital Fluency
  • Multiple white clouds appearing, then 1 remains in a blue circleLeadership

Course Description

This course introduces students to the many facets of digital video production. Students go through all stages of planning, scripting, storyboarding, shooting, editing, and distributing digital video work. Students will become familiar with video editing tools, planning and executing a shoot schedule, proper lighting techniques, and learn industry standards to all tasks and activities covered in the course.

Course Rationale

This course gives students a basic understanding of the underlying techniques and tools for digital video production from creation to distribution. Students will also engage with emerging video technologies to prepare for what may lie ahead in the field.

Program Outcomes Emphasized in this Course

Graphic Design (11571)

  1. Design, develop and create a variety of media products using relevant, current and/or emerging technologies.

Multimedia Design and Development (11701)

  1. Complete both individual and collaborative interactive media projects effectively.
  2. Use best practices and tools to design and develop dynamic, rich-media content.
  3. Use creative and critical thinking techniques in the effective design, development and implementation of an interactive media project.

Course Learning Method(s)

  • Project Based Learning
  • Portfolio Based Learning

Course Learning Outcomes (CLO)

Learning Outcome Learning Objectives Summative Assessments Formative Assessments
Prepare video projects for deployment to a variety of mediums.
  • Demonstrate and identify different shot types.
  • Demonstrate the concept of framing in video.
  • Explain the various aspects of camerawork.
  • Promotional Video: Final Edit
  • Shot Types
  • In-Class Exercises
  • Promotional Video: Scene Breakdown
  • Promotional Video: Storyboard & Script
  • Promotional Video: Rough Cut
Assess and edit captured video footage.
  • Assemble an interview/B-roll video.
  • Differentiate between various ISO speeds and lighting set ups.
  • Demonstrate the use of video editing software.
  • Interview Video: Final Edit
  • Promotional Video: Final Edit
  • Lighting Lab
  • Shot Types
  • In-Class Exercises
  • Promotional Video: Rough Cut
Implement a video project following video production best practices.
  • Revise a video script.
  • Edit a video script.
  • Outline the steps in writing a video script.
  • Interview Video: Final Edit
  • Promotional Video: Final Edit
  • Promotional Video: Scene Breakdown
  • Promotional Video: Storyboard & Script
  • Interview Video: Research & Plan
Plan and execute a promotional video for a chosen brand/product.
  • Create a storyboard and script.
  • Plan and execute your shoot.
  • Add captioning to a video.
  • Edit video in a way that communicates a clear message and brand idea.
  • Promotional Video: Final Edit
  • Promotional Video: Rough Cut
  • Promotional Video: Scene Breakdown
  • Promotional Video: Storyboard & Script
Conduct an interview and produce it into a video.
  • Find a compelling interview subject.
  • Prepare and conduct an interview.
  • Produce an interview video.
  • Interview Video: Final Edit
  • Interview Video: Research & Plan
Adapt video content to make it more accessible.
  • Add captions to video content.
  • Promotional Video: Accessibility Edit

    Assessment Weighting

    Assessment Weight
    Creative Work
        Promotional Video: Rough Cut 10%
        Promotional Video: Accessibility Edit 5%
        Promotional Video: Final Edit 15%
    Proposal
        Promotional Video: Scene Breakdown 5%
        Promotional Video: Storyboard & Script 5%
        Interview Video: Research & Plan 10%
    Demonstration
        In-Class Exercises 10%
        Lighting Lab 10%
        Shot Types 15%
    Simulation
        Interview Video: Final Edit 15%
    Total 100%

    Modules of Study

    Module Course Learning Outcomes Resources Assessments
    Editing digital video
    • Prepare video projects for deployment to a variety of mediums.
    • Assess and edit captured video footage.
    • Implement a video project following video production best practices.
    • Plan and execute a promotional video for a chosen brand/product.
    • Conduct an interview and produce it into a video.

    Adobe CC

    • Promotional Video: Rough Cut
    • Shot Types
    • Interview Video: Final Edit
    • Promotional Video: Final Edit
    Using video cameras and lights
    • Assess and edit captured video footage.
    • Implement a video project following video production best practices.
    • Plan and execute a promotional video for a chosen brand/product.
    • Conduct an interview and produce it into a video.

    Resources provided in class

    • In-Class Exercises
    • Lighting Lab
    • Shot Types
    Planning and documenting video projects
    • Prepare video projects for deployment to a variety of mediums.
    • Implement a video project following video production best practices.
    • Plan and execute a promotional video for a chosen brand/product.
    • Conduct an interview and produce it into a video.

    Resources provided in class

    • Promotional Video: Scene Breakdown
    • Promotional Video: Storyboard & Script
    • Interview Video: Research & Plan
    Compiling and deploying digital video
    • Prepare video projects for deployment to a variety of mediums.
    • Assess and edit captured video footage.
    • Implement a video project following video production best practices.
    • Plan and execute a promotional video for a chosen brand/product.
    • Conduct an interview and produce it into a video.
    • Adapt video content to make it more accessible.

    Adobe CC, YouTube

    • Promotional Video: Accessibility Edit
    • Interview Video: Final Edit
    • Promotional Video: Final Edit

    Additional Tools and Equipment

    • Smart phone with video shooting capabilities
    • Laptop to program specifications
    • Adobe CC
    • 8gb or larger SDHC Class 10 memory card
    • Portable hard drive
    • Headphones/Earphones (wired, non-Bluetooth)
    • Digital video camera (available on loan from the College)(optional)

    Essential Skills

    Section Skills Measurement Details
    Communication
    • Reading
    • Writing
    • Presenting
    Teach and measure
    • Students will be asked to write a script, develop a storyboard and to shoot and edit a 6-second and a 15-second commercial.
    • Feedback
    Critical Thinking and Problem-Solving
    • Creative and Innovative Thinking
    Teach and measure
    • Students will be asked to select a 1-minute scene from a movie and to recreate it.
    • Feedback and peer review.
    Interpersonal Skills
    • Teamwork
    • Relationship management
    Teach and measure
    • Students will be asked to choose a partner and to shoot a B-roll for an interview.
    • Feedback and peer review.
    Personal Skills
    • Managing self
    • Demonstrating personal responsibility
    Teach and measure
    • Student will be asked to shoot five seconds of the three shot types presented in class.
    • Feedback.

    Prior Learning Assessment & Recognition (PLAR)

    Prior Learning Assessment and Recognition (PLAR) is the formal evaluation and credit-granting process whereby candidates may obtain credits for prior learning. Prior learning includes the knowledge competencies and skills acquired, in both formal and informal ways, outside of post-secondary education. Candidates may have their prior learning evaluated against the course learning outcomes as defined in the course outline.

    To find out if this course is eligible for PLAR, and how this learning would be assessed, please contact the Program Coordinator for more details.

    Academic Regulations

    It is the student's responsibility to be aware of the College Academic Regulations. The Academic Regulations apply to all applicants to Humber and all current students enrolled in any program or course offered by Humber, in any location. Information about academic appeals is found in the Academic Regulations.  

    Anti-Discrimination Statement

    At Humber College, all forms of discrimination and harassment are prohibited. Students and employees have the right to study, live and work in an environment that is free from discrimination and harassment. If you need assistance on concerns related to discrimination and harassment, please contact the Centre for Human Rights, Equity and Inclusion or the Office of Student Conduct.

    Accessible Learning Services

    Humber strives to create a welcoming environment for all students where equity, diversity and inclusion are paramount. Accessible Learning Services facilitates equal access for students with disabilities by coordinating academic accommodations and services.  Staff in Accessible Learning Services are available by appointment to assess specific needs, provide referrals and arrange appropriate accommodations. If you require academic accommodations, contact:

    Accessible Learning Services

    North Campus: (416) 675-6622 X5090

    Lakeshore Campus: (416) 675-6622 X3331 

    Academic Integrity

    Academic integrity is essentially honesty in all academic endeavors. Academic integrity requires that students avoid all forms of academic misconduct or dishonesty, including plagiarism, cheating on tests or exams or any misrepresentation of academic accomplishment.

    Disclaimer

    While every effort is made by the professor/faculty to cover all material listed in the outline, the order, content, and/or evaluation may change in the event of special circumstances (e.g. time constraints due to inclement weather, sickness, college closure, technology/equipment problems or changes, etc.). In any such case, students will be given appropriate notification in writing, with approval from the Senior Dean (or designate) of the Faculty.

    Copyright

    Copyright is the exclusive legal right given to a creator to reproduce, publish, sell or distribute his/her work. All members of the Humber community are required to comply with Canadian copyright law which governs the reproduction, use and distribution of copyrighted materials. This means that the copying, use and distribution of copyright- protected materials, regardless of format, is subject to certain limits and restrictions. For example, photocopying or scanning an entire textbook is not allowed, nor is distributing a scanned book.

    See the Humber Libraries website for additional information regarding copyright and for details on allowable limits.


    Humber College Institute of Technology and Advanced Learning • 2024/2025.