Fashion Management

Humber’s Fashion Management graduate certificate program prepares you to work in the dynamic fashion industry and focuses on the management, marketing and sales of fashion apparel and accessories. Courses cover new product development and branding, fashion buying and retailing, multi-channel commerce, international marketing and product management, and entrepreneurship. Visual merchandising skills, combined with colour theory skills and trend forecasting, gives this program a dynamic, hands-on approach to the business side of fashion.

Students in the program will further learn about the rapidly growing promotions side of fashion including courses in integrated marketing communication and social media brand management. Students will learn how to leverage and promote a brand through social media, personal blogs, Instagram, Twitter, online selling and personal website development. In addition, students will be provided with opportunities to learn about the latest fashion industry advancements and developments in fashion technology and sustainability.  There is a growing demand for industry professionals with knowledge of sustainable solutions and innovation. Students will apply acquired knowledge and hone skills in real-world cases and scenarios and graduate from the program with tools to lead the industry to a positive change.