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Join us in-person on Lakeshore campus, January 2023   Register Now  

Longo Family Be Your Own Boss
Entrepreneurship Training Program

Program Description - Humber Students

Longo Family Be Your Own Boss is a 7-week workshop series on ideation, marketing, promotions, sales, finance, funding and operations. Certification of completion and CCR accreditation will be available to respective participants who attend a minimum of 5 out of the 7 workshops per cohort.

Program Description - High School Students

Do you have an idea for an initiative or project you want to bring to life?

Longo Be Your Own Boss (BYOB) offers high school students the opportunity to learn about entrepreneurship skills and knowledge. You will also learn how to present yourself and your ideas effectively. Program ends with a competition for cash prizes amounting to $6,500!

Program is now OPEN!

Workshop Schedule

Being Your Own Boss

  • Costs/benefits of Entrepreneurship
  • Personality Requirements

The Business Choice

  • Legal form
  • Partners

Researching the Business

  • Feasibility
  • E-tools

Marketing Strategy 1

  • Creating a brand
  • Developing a marketing mix

Marketing Strategy 2

  • Social media and promotions
  • Negotiation and sales

Business Operations

  • Processes
  • Leadership

How to Get Money for Your Start-Up

  • Funding sources and requirements
  • Managing the Finances

Upcoming Dates

Be Your Own Boss-Business Operations

Tue, 07 February 2023 | 06:00 p.m.
Lakeshore

Location: Room G105, Humber College Lakeshore Campus

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Longo Be Your Own Boss High School-Getting Started and Finding Support as a Young Entrepreneur

Wed, 08 February 2023 | 04:00 p.m.
Online

Location: Virtual

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Be Your Own Boss- How to Get Money for Your Start-Up

Tue, 14 February 2023 | 06:00 p.m.
Lakeshore

Location:Room G105, Humber College Lakeshore Campus

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Longo Be Your Own Boss High School-Building Social and Digital Media Skills as a Young Entrepreneur!

Wed, 15 February 2023 | 04:00 p.m.
Online

Location: Virtual

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Be Your Own Boss-Managing the Finances

Tue, 21 February 2023 | 06:00 p.m.
Lakeshore

Location:Room G105, Humber College Lakeshore Campus

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Longo Be Your Own Boss High School-Getting Financially Savvy as a Young Entrepreneur!

Wed, 22 February 2023 | 04:00 p.m.
Online

Location: Virtual

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Longo Be Your Own Boss High School-Online Safety and Safe Online Banking

Wed, 01 March 2023 | 04:00 p.m.
Online

Location: Virtual

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Program made possible thanks to the support of the Longo Family Foundation.

Join us in-person on Lakeshore campus, January 2023   Register Now